Most people when asked to picture promotional products, or SWAG (Stuff We All Get), don’t imagine exclusive name-brand cashmere sweaters, Rolex watches, or Eddie Bauer merchandise. But all of those products, and more, are available as specialty branded products. Recognizable quality name-brand promotional products and high-end creations used as gifts of appreciation make a statement—one that will not be quickly forgotten.
What High End Products are Available?
Nearly any product made and marketed from one of a kind jewelry to posh apparel can be used as branded specialty products. From $500 timepieces branded with your private label to cashmere scarfs at $60, the offerings are many and varied. Brands such as, Giorgio Armani, Tag Heuer, and Prada all are obtainable as specialty offerings. Dolce & Gabbana, Burberry, Oakley, and many others are there for you to choose and use.
Who Should Receive High End Products?
There’s not cut-and-dried answer to that question. Is there anyone who deserves this amount of recognition, who has earned this level of appreciation? Will the impact of such a gift positively affect the business? Is there a compelling reason to use a high-end product as a branding tool? Here are examples:
- Employees – One traditional use of high-end products is employee tenure recognition. Better watches and other products have been used to recognize employee contributions and longevity.
- Customers – A high-end customer may deserve a high-end product. If a customer has profited your company to a level above and beyond, an exclusive branded gift is an excellent way to show your appreciation.
- Vendors – Providers and suppliers can make or break a profit margin. If a vendor has stood up and met the challenge—return the favor.
- Prospects – This one is dicey, but prospective major clients may be influenced by the attention.
*It’s always prudent to check an organizations gift receiving policy before gifting.
What Does an Exclusive Product say about a Brand?
Branding you organization with high-end products not only is memorable, but it makes a statement. Aligning your businesses with the best puts you in the same conversation. It shows an appreciation of quality and value. And isn’t that a conversation you want to be part of? If you’d like to explore the upper echelon of specialty products, we’d be happy to schedule a private showing. And if you’re thinking about a gift for me I’ve had my eye on this Ferrari…
Leave A Comment