I’m a beer geek. I have a beer fridge with more than 100 different brands and styles of beer, and special glasses for different beers. The Complete Encyclopedia of beer is on my bookshelf. If you follow me on Facebook, Randy Clark TKO, you’ve seen my posts of beer in the backyard. I like beer […]
Most of us have much to be thankful for, our families, jobs, good health, friends, and community. We should be grateful every day, not just once a year in late November. And for those of us in business, we should be thankful for our customers, vendors, and employees year-round. However, it doesn’t hurt to recognize […]
It’s close to the holidays, and you’re at your wit’s end as to what to give your top customer. Your client has been with you through thick and thin, and they account for a significant percentage of your business. And, you like them. Last month when you went to dinner, your client even picked and […]
My wife and I just finished watching the first two seasons of the Netflix science fiction series Travelers. The story is about people from the future sending their consciousness back to the 21st century into people as they are about to perish. The mission of the “travelers” is to help humankind. Today, I’m not talking […]
I have several vests, one was given to me more than 10 years ago. It’s reversible with fleece on one side, heavy nylon on the other, and it’s insulated. It has zippered pockets on both sides. On the back there’s a flap that covers the top half, which has three Velcro tabs at the bottom, […]
Does your business use promotional products in their marketing campaigns? If so, what advertising specialty products do you most often hand out? Whatever you give away, ask yourself this, is it something people will appreciate? Because, if you’re unsure, why not give away something that you know people will keep and use. Because when you […]
How many pairs of gloves do you own? I wasn’t sure, so I started doing an inventory. I have umpteen sets of gardening gloves, some of which were purchased in six-packs, but I also have a pair of branded gloves from a local greenhouse. It was the first pair I thought of.
I have three sets […]
Yes, people like memo pads, and that means your customers, prospects, employees, and vendors like them. Not only do people like memo pads but they use them and keep them. And when it comes to promotional products there’s not much that’s more important than people liking and using your advertising specialty.
Regardless of how cutting edge, […]
Your customers would love a phone accessory kit. That’s a strong statement, isn’t it? How can we know this? Did TKO Marketing Solutions conduct an extensive survey, complete A/B testing, or interview users? No, we did not. Our conclusion is based on two pieces of information. When we saw the phone accessory kits, everyone on […]
Are you fit conscious? Do you count your daily and weekly steps? Are you a hiker, jogger, or a fan of yoga? Whether you lift weights or jump rope, you most likely participate in some form of physical fitness. Am I right? Here’s my point, so do many if not most of your customers. The […]