Before you head outside to the garden, go to the beach, or work outdoors do you protect yourself from the sun? Do you use sunscreen, lotions, and lip balm? “Proper skin care is important year round but even more so when extreme heat and UV rays begin beating down from the summer sun.” — Skin Care, Summer Sun, and SWAG. You most likely protect yourself, why not protect your customers?

“Ultraviolet rays, which can burn the skin, and over time, could reduce its elasticity and cause a person to age prematurely. Frequent and prolonged exposure to ultraviolet rays over many years is the chief cause of skin cancer” – National Library of Medicine

How to Protect Your Customers

If you don’t currently offer branded promotional sunscreen or sunglasses maybe you should consider it because both are something people value, use, and keep. And if your name’s on the product that’s not all bad, is it?

 Sunscreen not only protects your client’s from sunburn but also from:

  • Skin Discoloration
  • Dark spots
  • Wrinkles
  • Skin Cancer

Your eyes are at least as sensitive as your skin

Eyes are as sensitive if not more so than skin, and yet many who would not go outside with unprotected skin will go outside without protecting their eyes. When you protect your target audience’s eyes with Branded Sunglasses, you’re protecting them from the following:

  • Cataracts
  • Macular degeneration
  • Skin cancer around the eyelids
  • Temporary blindness
  • Permanent vision loss

What’s the best way to protect your eyes?

According to Dennis Robertson, M.D. from the Mayo Clinic  “Ultraviolet (UV) eye protection matters, UV radiation from the sun can damage not only the skin of your eyelid but also the cornea, lens and other parts of the eye. UV exposure also contributes to the development of certain types of cataracts.

When you’re choosing sunglasses, look for UV-protection details on product labels. Choose sunglasses that block 99 to 100 percent of both UVA and UVB rays. Skip sunglasses that are labeled “cosmetic” and those that don’t offer details on UV protection.”

What is Ultra violet light? NASA explains “Ultraviolet (UV) light has shorter wavelengths than visible light, though these waves are invisible to the human eye.”

 Tinted lenses without UV protection will not protect your eyes from harmful UV rays, for example:

  • Blue Blockers – May block certain spectrums of light but will not protect against UV unless UV protection has been added
  • Polarized lenses – Without added UV these don’t protect against UV rays
  • Poly-carbonate – (Impact protection) – may also block UV but inquire first
  • Mirrored lenses – Once again, these don’t necessarily have UV protection, it must be added, so check the label

 Are You Ready to Protect Your Customers?

Are you ready to protect your customer’s? When you give your client base, prospects, and employees useful promotional products they remember you and appreciate the SWAG. By adding your brand to eye and skin care products this summer you’ll become the company who cares and protects its clients. If you’d like to learn more about these advertising specialty products Contact Us

If you’d like to read more about sun safety click here, EPA Sun Safety  

Photo credit: Blue Sky and Sun iAuthor: mrueed ID: 32127005174 Provider: Flicr