TKO Marketing Solutions has been in the promotional product business for more than a year. And in that time we’ve encountered businesses that never used promotional products. While some businesses think they’ve never used specialty items only to learn their branded apparel, employee awards, and giveaway pens are, in fact, promotional products, others have used none of these. If you’re one of the organizations not using promotional advertising, or not sure what you’re using and why you’re using the products you have—this top ten is for you.

Promotional products are a great way to prospect and network. People will keep and use promotional products longer than a card or brochure. Like the late comedian Mitch Hedberg said, “Whenever I walk, people try to hand me out fliers, and when someone tries to hand me out a flier, it’s kinda like they’re saying, ‘Here, you throw this away.’ ”

They last longer. Heck, I have some branded T-shirts that are more than five years old. How about you?

Specialty products are a great way to build your brand without spending loads of cash.

You can segment your market. For example, if you’re an HVAC provider you could offer magnetic emergency contact numbers to residential customers and desk calendars to businesses.

Employee recognition. Want to retain top employees? Recognize them with gifts and awards specialized for them.

Give gifts for your clients to regift. What a great way to spread the word about your company.

Promotional products are easy to choose and use.

They’re more than 700,000 products. Hundreds will be perfect for you and your business.

Customers look forward to SWAG and expect it. Clients want your apparel, pens, and cups. Don’t disappoint them.

And the number one answer is…it’s fun. What’s not to like about giving gifts to important customers, employees, friends of your business, and vendors? Try it. You’ll like it.

If you’d like to learn more or need more reasons to use promotional products contact us, we’ll help you get in that specialty frame of mind.