About Randy Clark

Randy Clark is the Director of Communications at TKO Graphix, where he regularly blogs for TKO's Brandwire. Randy is passionate about social media, leadership development, and flower gardening. He is a beer geek and, on weekends, he fronts the rock band, Under The Radar. He is the proud father of one educator, one principal, has four amazing grandchildren, and a public speaker wife who puts up with him. His twitter handle is: @randyclarktko, Facebook: Randy Clarktko, Google+: Randy Clark on G+

3 Keys to Tri-fold Brochure Design

Tri-fold brochures fill a marketing collateral material void. They easily fit in envelopes, take up little space on displays, and are excellent for sharing information at trade shows and events. They also complement traditional advertising, and web and social media marketing. Don’t buy into the, “print is dead” myth. It’s not, and #10 brochures are […]

2019-01-29T14:33:24-05:00By |Marketing Services|

How to Write Web Copy

Writing web copy isn’t like writing a white paper, academic article, or a ales catalog. In some ways, it’s similar to writing a blog…but different. Some of the writing strategies that make a good brochure work for web copy, but not all. Writing effective web copy may be more about knowing what NOT to write […]

2019-01-29T14:35:10-05:00By |Marketing Services|

2018 Event, Observance, and Holiday Checklist

It’s good to be ahead of the game, especially when it comes to promotional products. It’s easy to look at the calendar, realize its December 10th and that you haven’t ordered corporate Christmas cards. Been there done that. Holidays, observances, and events can sneak up on you and before you know it it’s too late […]

2020-01-17T08:25:40-05:00By |Promotional Products|

The Facts are in Promotional Products Work!

We’re frequently asked if promotional products work, are they effective, do they make an impact, are they right for my business, and will they work at my next event? The answer to all of these questions is a 99.9 percent YES! Promotional products work. People appreciate SWAG, and they remember organizations that give it to […]

2017-12-11T10:42:14-05:00By |Promotional Products|

FAQ: What are the Keys to an Effective FAQ Page?

An effective FAQ page answers client questions, establishes your brand as an expert, and improves SEO. However, not all FAQ pages are created equal. Just having a FAQ page isn’t enough because a poorly constructed website FAQ page can hurt your brand.

Readability is Tops

The font should be easy to read, both in style and size. […]

2017-12-04T10:04:11-05:00By |Marketing Services|

10 Thanksgiving Websites to be Thankful for

This list of 10 Thanksgiving websites reads like a who’s who of influencers in America over the last 40 years. The History Channel, National Geographic, Better Homes & Gardens, and the rest have impacted most Americans lives; whether directly or indirectly by influencing parents, teachers, and culture. The sources of these Thanksgiving websites alone should […]

2019-01-29T14:41:33-05:00By |Marketing Services|
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