A couple of years ago we posted, Why Every Business Needs Automotive Promotional Products, in the post we shared that there are more than 250 million registered cars, nearly 200 million registered drivers, who average 18.5 hours per week in their cars. I believe we got the point across that any business can successfully […]
Cinco de Mayo has become an annual event filled with fun and followed by millions of Americans. The holiday isn’t limited to those of Mexican heritage. Because millions of Americans from diverse backgrounds and all walks of life enjoy the day. So if you want to reach this demographic and stand out from the crowd […]
Have you ever heard of decision paralysis? You’ve most likely experienced it. It’s when your brain locks up at making a decision because of the fear of making a poor choice. The more choices there are, the more complicated the decision, and the more complex the decision, the more chance of paralysis. As logical as […]
I continue to read posts and articles proclaiming print is dead, and long live digital. I haven’t found it yet, but I’m certain there’s a print copy of one of these essays. Print isn’t dead. Print collateral materials may be more important to marketing, advertising, and branding than ever before in our brave new digital […]
Law firms advertise. Most Law firms market their specific type of law. However, many are missing an opportunity by not using law office promotional products. The business of law is perfect for sharing advertising specialty products. It’s a good fit, but I’ll let you be the “judge.”
The origin of the briefcase […]
It should be made clear from the very start that I’m not a web designer. In that case, why am I writing about website design? I’ll answer that in a minute.
While attending a web development seminar, geared towards business people, not developers, the presenter asked whether it was best to develop a website for desktop […]
Springtime is near, it won’t be long before chirping birds are flying back home from the south, trees are budding, grass is greening, and flowers have begun poking their heads through the unfrozen tundra. Isn’t springtime grand?
What better time to warm up to your customers with a branded promotional products to fit the season?
Easter […]
There are millions of published articles about how to build the perfect website. Millions. We’ve posted several such as, Does Your Website Share These Essentials? Or for small business, Why Your Very Small Business Needs a Website, or just to be safe, The Top Ten Website Mistakes. So why one more post? Because […]
St. Patrick’s Day is just around the corner on March 17th. They’ll be green beer, fountains dyed green, and shamrocks galore. It’s an upbeat, fun, and festive holiday in honor of Ireland’s patron saint. If your business is named after your great-grandfather from the old country, such as Murphy, Kelly, or O’Sullivan, then you need […]
On November 17th of last year, my friend Lorraine Ball from Roundpeg presented at ECI Social Media Group. Her topic was websites and her first question was, “Is your website doing what you want it to do?” If you get the chance to see Lorraine present do it. Because her presentations are […]