When you need a cooler, and don’t have one, there isn’t much that you can substitute to keep your food and beverages cold. Believe me, I’ve tried. I’ve used plastic bags filled with ice. The ice melts. I’ve tried to use a cardboard box – it fell apart. I even dug a hole, put ice […]
Have you ever visited a booth at a trade show that had a table that wasn’t covered? When you saw the naked table what did you think? Did it look incomplete, poorly done, and unprofessional? When I see this, I wonder if they forgot their trade show table cover or spilled something on it earlier […]
What is the short history of T-shirts? T-shirts have been a part of the American fabric (pun intended) since the turn of the 20th century. As early as 1913 the USC football team wore the cotton garment under pads to reduce chafing. The US Navy introduced them around the same period. “The idea of the […]
In the 21st century, it’s easy to forget print in your marketing campaign. When the world revolves around electronic devices, smartphones, I pads, and laptops, who needs print? That’s a good question. My answer might surprise you. I believe you and every business should use print in your marketing campaign let me explain why.
“The bottom […]
We think sunglasses make great giveaways. They have a SWAG all their own. There are rubberized, polarized, and UV inhibitor sunglasses that are available in aviator, retro, and Malibu styles. There are designer, mirrored, and even sunglasses with a bottle opener! But here are three special reasons that sunglasses make great promotional products.
Okay, so you googled how much does a website cost, and now you’re more confused than you were before you looked. You saw businesses that offered pages with copy and graphics at ridiculously low prices. So low they were hard to believe. Believe this, buyer beware. As my father has always said, “Anything that someone […]
When I wrote this the calendar said it was spring. It didn’t feel like spring. It was cold. There were flurries. This weekend, the first weekend in May, the temperature is forecast to hit 80 degrees for the first time this year. The bright blue, sunny day will be a welcome respite from […]
Banks and other financial institutes are famous for supporting the communities in which they do business. They sponsor golf outings and promote charitable initiatives. And they share branded promotional products with their clients. There are thousands of advertising specialty products designed for banks, and there are thousands of traditional products from pens to caps that […]
I asked a friend, who has been in the Promotional Product Industry for more than 30 years, how many advertising specialty products there were. He said at least 500,000, but the reality is its closer to … infinite. And even if a product has never been used to advertise there’s always a first time. Blue […]