Refrigerator magnets, we all have them, don’t we? How many do have on your fridge right now? I have at least a dozen on my fridge at home, three on the front and nine or more on the side next to the cabinets.
Of the magnets there are three lists, one is groceries, […]
So, do you collect badge holders? The reason I ask is that my wife and I collect them. I have more than 25 hanging from a vase that sits on the bookcase in my office at home. I have lanyards from conventions where I’ve presented and others where I was in attendance when my wife […]
How many promotional products do people own? According to ASI (Advertising Specialty Institute), the average American owns 9.8 promotional products. Great question, but if you want your specialty product to be one of the 9.8 products kept by consumers you need to ask one more […]
Yes, safety products may be branded as promotional products, and many traditional specialty products may be used to improve safety. For example, water bottles, ball caps, or pens aren’t safety items. However, they can be used to develop safety initiatives by sharing information. A ball cap with “Safety First” stitched on the brim, a pen […]
Why does any organization support events? It could be a charity, a customer’s efforts, or a networking and marketing opportunity. Our company has sponsored golf outings, conventions, industry events, and supported local professional and amateur sports teams for many years. Some of the sponsorships have been charitable, while others have been primarily advertising. Until recently, we’d never […]
Studies conducted by ASI (Advertising Specialty Institute) reveal we wear a lot of baseball caps in America. Promotional caps are owned and worn by many and there are even cap collectors. Why is that? According to ASI, 42% of cap wearers don specialty product caps because they look good — they’re attractive. I have […]
That’s a question I can’t completely answer because the sky is the limit. The short answer is promotional products can be used anywhere you wish to promote your organization, because there are nearly limitless ways to use them. Advertising specialty products can be used for branding, issuing a call to action, or recognition. The long […]
Employee recognition is one of the keys to motivating, retaining, and improving your team, and it doesn’t have to be difficult, time-consuming, or confusing. It’s important because most employees thrive on being recognized. They want to know what they’re doing matters and that how they’re doing it has been noticed. Happy employees are more productive […]
With over half a million promotional products available, there are lots of options that any advertising specialty professional can help you find. Once you get past the normal apparel, party supplies, fundraiser offerings, writing instruments, and office accessories – what’s left? With a little research, you may find there are many fun, funny, and imaginative […]
Gardening is one of my favorite pastimes. I plant more than 40 flower beds and put out 30-40 tomato and hot pepper plants per season. To say I like gardening is an understatement because I’m obsessed. So, when I considered what promotional products would be good to give a gardener, I thought, what would I […]